Dr. Hinurewa Poutu (Ngāti Rangi, Te Āti Haunui-a-Pāpārangi, Ngāti Maniapoto) is Tumu Reo me ngā Tikanga at Whakaata Māori. A linguist, educator, and PhD graduate in Māori language education, she leads the organisation’s reo and tikanga strategy, embedding te reo Māori as a daily, living language across all platforms. A former Māori Language Commissioner and champion of language planning, Hinurewa’s leadership plays a vital role in positioning Whakaata Māori as a key part of national reo Māori infrastructure, a contribution recognised in the 2025 Whakaata Māori Social Value Report.